Night Club Advertising Delivers Strong Viewer Recall; Jukebox Ads For Wendy’s Reach Out To Bar-Goers; American Express Sponsors Ritz-Carlton Web Film; Cadbury Virals Forget About Chocolate.

AOL Rolls Out Ultimate Mobile Game Mashup; Digitalsmiths Launches Noninterruptive Web Video Ad Model; Webisode Expenses Can Skyrocket Too; Omnisio Annotations Can Overwhelm Video Content.

Tide Stain Stick Campaign Doing Well On And Offline; Movie Executives Against Net Neutrality; Web Video Becomes Standard For Car Dealers; Business Week Gets Into Gaming.

RFID Tags Could Trigger Targeted Signage; Viewers To Dictate Mountain Dew Branded Entertainment Program; Forbes Launches Online Advertising Network For Business; AudienceGames To Roll Out In Top 20 Movie Markets.

Wizzard Media Signs Content And Ad Agreement With YouTube; Automated Ad Networks Create Awkward Ad Placements; Online Evangelists Co-Opt DRTV Staples; SpotRunner’s Customized Political Ad Site Invites Cynicism.

Olympic Committee Allows NBC To Split Screen Between Events And Advertising; Over Half Of DVR Viewers Watch Ads; Sunday Night Football Hires Jacked Inc. To Design Play Action Dual Screen Service; Someday All Advertising Will Be DRTV.

Time Warner Threatens To Test Broadband Download Limit; Meebo Widget Traffic Outdraws That Of Own Website; SMITH Magazine Pumps Upcoming Six-Word Story Book With Online Video Campaign; StarMashers Cuts And Pastes Conversations To Help Create Virals.

Super Bowls Feature Less Interactivity In 2008; Companies Use Social Networks As Low-Budget Focus Groups; Expo TV Provides Authentic Consumer Reports; AdRants Rants That Most Ad-Skipping Initiatives Backfire.

Microsoft Rolls Out Advertising On MediaCart Shopping Carts; Mobile Ads Reach One In Three Users; Mobile Anti-Reach Recommends Addicting Users To Useful Applications Before Monetizing; Big Brands Paying Bigger For American Idol Product Placement.

Nexidia Indexes Online Video For Keywords Using Phonetics; Sweden To Be First Major Economy To Generate More Internet Ad Revenue Than TV; Totinos Uses ESPN X-Games To Pitch Pizza Roll Snacks; Partida Tequila Courts Questionable Brand Associations.

TV Writers Strike, Viewers Head Online; NBC And Microsoft To Broadcast Record Amount Of 2008 Summer Olympics Coverage; CBS Outdoors Lights Up London Subways; Cincinnati And Kentucky Post Newspapers Transform Into Online Publication.

Recut, Reframe, Recylce Report Gives Okay To Mashups Of Copyrighted Video; TiVo Open To Retreiving More Content; Striking Writers May Start Their Own Media Company; Global Video Sites Kick-Start Branded Viral Spread.

Beer Focus Throws Up Barriers For User Generated Video Contest; Springwise Lauds RealPeopleRealStuff; TiVo To Help DRTV Advertisers; Wizzard Media Distributes One Billion Podcasts In 2007.

Deal Or No Deal Proves That TV Drives Web Traffic; Comcast Opens Up Set Top Box Technology With Tru2Way Platform; No More Delays For 2009 Digital TV Switch; Online Video Must Accumulate Big Audience Through Many Small Ones.

Lunch Time Is Prime Time For Online Video; Major League Baseball Disputes Nielsens Traffic Count For MLB.com; Tobacco Finds Advertising Venue On YouTube; Dove Cream Oil Body Wash Wraps Up Another Consumer-Generated Commercial Contest.

Sling To Send TV To Blackberrys; Jack9 Exa Exchange Platform Accommodates All Sizes Of Online Video Ad Units; Brandweek Counts 20 Product Placements In National Treasure; 1-800-Flowers Creates CGM Contest For Couples Who Film Marriage Proposals.

ESPN Mobile Draws Major Traffic For Football; Wizzard Media Enables Podcasting Advertising Inserts; 80 Percent Renew Advertising Deals With Digital In-Store Networks; Business Crafts Video Press Releases For Direct Consumer Consumption.

Ooyala Joins Video Indexing Competition; Consumer Electronics Association Says IPTV To Grow With More Digital TV Sets; Veoh Video Portal Has Extended Its Reach; United Auto Workers Takes To The Web To Give Union A Positive Spin.

Johnny Chung Lees 3D Wii Project Could Have Advertising Applications; Network Domain TV Hardware Enables T-Commerce By Linking TV To Web; eMarketer Says Social Networking Advertising Will Boom in 2008; Gwyneth Dwyer Defines Frenemies.

Reatrix To Promote WAVEscape At CES; Clickable City Directory Aims Local; British Web Firm SciVisum Says Business To Abandon Web 2.0; Motorola Says HDTV Impacts Consumers.